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August 13, 2014
Jordan Brand President Larry Miller, NCAA President Mark Emmert, and Facebook Sports Exec Nat Hampson Top Speaker Lineup for SFIA Industry Leaders Summit. Read More

August 7, 2014
E-Commerce Omni-Channel Expert Keith Anderson to Deliver Retail Keynote at 2014 SFIA Industry Leaders Summit. Read More

Speaker Lineup for Summit Includes Top Nike, NCAA, & Facebook Execs

The second annual SFIA Industry Leaders Summit will be held on September 16-17, 2014 at The Drake Hotel in Chicago. The event's nationally recognized speakers will address a wide range of critical industry topics including inactivity and obesity, geopolitical and global business, e-commerce and cyber security, and the intersection of sports & technology. View the current attendee list of industry executives and register today!
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Sports Technology set to Score at New Sports Tech Marketplace at the 2015 International CES

Presented by the Sports & Fitness Industry Association (SFIA), the Sports Tech Marketplace will highlight how technology is being incorporated into sports and how it is affecting the participant experience. The marketplace will feature the most recent products, services and trends in sports technology, placing a global spotlight on this fast-growing category.

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Webinar: Performance Sportswear Testing & Risk in Advertising

Wicking, fast-drying, water-proof, breathable and compression have all become commonplace when it comes to advertising performance apparel. Confirming the nature and magnitude of such functional attributes typically requires testing. However, claims carry inherent risks. Experts on this webinar will address these threats and provide guidance to those who may be looking to introduce a new product into the market and more. 


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