SFIA

Promoting Sports & Fitness
Participation and Industry Vitality

SFIA Products and Services

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Reasons to Join - Small Business
Educate, Represent and Service

Summary of Key SFIA Products & Services for a Small Business in the Sports and Fitness Industry
SFIA Products and Services are very focused on producing results for small businesses in the sports industry.  Our core competencies in Thought LeadershipPublic AffairsIndustry AffairsResearch or other Member Services will help grow your business or profitability.    

Specific Products or Services which will Benefit a Small Business in our Industry
SFIA Research
We are the leading supplier of research for our industry, publishing over 100 reports annually to help you understand and manage your business. As a member, you receive six research reports with your membership, which retails for $2,100. We also have Custom Research to meet your needs.

Research Webinar Series
We have a series of 60 minute webinars that are designed to highlight key insights from major SFIA Reports including the State of the Industry, Trends in Team Sports Report & Tracking the Fitness Movement Report.

Thought Leadership Webinar Series
Throughout the year, this series of webinars is available to members for free and provides attendees with access to timely expertise and interactive guidance to address pressing industry challenges.

Legal Task Force
The SFIA is providing manufacturers with guidance on pressing legal issues, including product safety regulations, changes to current laws which could impact business including CA Prop 65 and other timely problems.

Product Integrity Program
The SFIA Product Integrity Program is an exclusive member benefit that provides a "group buying" system on testing, inspections, and audits while also serving as an education and knowledge center to keep you up to date on the latest product regulations.

SFIA Affinity Programs
We provide members with exclusive discounts on daily company needs such as FedEx shipping to product liability insurance.

Product Safety
The SFIA is  educating and informing you on current and future changes to product safety regulations including advocating for the industry to Congress, CPSC and other regulatory bodies.

PHIT America
PHIT America is an exciting new SFIA Non-Profit Campaign which is launching a year round, national social media and marketing campaign educating tens of millions of Americans while promoting increased sport and fitness participation. There are many other SFIA Products or Services which will help you in your business challenges.

Small Business Council
The SFIA Small Business Council is currently being organized now to work on common issues and opportunities for the small business owner. If you are interested in learning more about the Small Business Council, please contact Jonathan Michaels.

Any questions on SFIA Membership can be directed to Jonathan Michaels at jmichaels@sfia.org.

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