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Participation and Industry Vitality

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SFIA Research Overview
Providing Information & Insight To Drive Decision Making

Summary of SFIA Research

SFIA Research, working in partnership with Sports Marketing Surveys USA, is the leading supplier of research for our industry, publishes over 100 industry reports each year on industry and product categories helping you understand and manage your business. As a member, you receive many FREE research reports and discounts on others.  We also have Custom Research to meet your needs. For more research information visit SFIA Research/Sports Marketing Surveys homepage at www.sportsmarketingsurveysusa.com.

Some of our most important reports are briefly described below. You can also see more in the left navigation bar. We also have full lists of our reports. Just click on the category of reports below:



Examples of Important SFIA Reseach Reports available to Members

State of the Industry Report- FREE TO MEMBERS
Comprehensive in-depth analysis of the trends and issues affecting the sports industry including participation, economy and industry environment. Click here to view a sample report.

Topline Participation Report- FREE TO MEMBERS
Tracking Participation in 119 Sports, Recreation & Fitness Activities. This is the industry's essential reference document for sports participation. A sample of this report is not available.

Manufacturers Sales by Category Report- FREE TO MEMBERS
Industry overview giving topline wholesale market size by category derived from industry submissions and survey data. A sample of this report is not available.

U.S. Trends In Team Sports Report- FREE TO MEMBERS 
The ultimate report on the state of team sports.  Team sports are part of the American landscape. This report looks at participation and market trends within this sector of the industry. Click here to view a sample report.

Tracking the Fitness Movement Report- FREE TO MEMBERS
America’s Premier report giving you a  closer look at specific fitness trends in terms of participation habits in America's fast moving fitness industry. Click here to view a sample report.

Industry Q1-Q4 Pulse Reports- FREE TO MEMBERS
America's sporting goods consumers speak out each quarter to provide key industry indicators for participation and purchase intention. Click here to view a sample report.

Single Study Sport & Fitness Reports
Go deep into participation trends for over 80 sports or activities with detailed demographic profiles by gender, participation frequency and cross-sport participation. Click here to view a sample report .

The Journey of Sports Participation - Grassroots Sports Participation in America Study
This 3-Part report, which is offered to SFIA Members at a 10% discount, is the source to reveal key participation motivators and blockers that will help the industry grow the business of participation and gets Americans more ACTIVE & FIT. Click here to capture a free executive summary from the latest report.

For more information about SFIA Research contact VJ Mayor at 301.495.6321 or at vmayor@sfia.org.

For more information about Custom SFIA Research or Sports Marketing Survey USA, contact:
Keith Storey
Sports Marketing Surveys USA/SFIA Research
6650 West Indiantown Road, Suite 220
Jupiter, Fl 33458
info@sportsmarketingsurveysusa.com
www.sportsmarketingsurveysusa.com
561.427.0647

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