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Custom Research

SFIA Membership provides access to the dedicated research staff and capabilities of SFIA Research, powered by the research professionals at Sports Marketing Surveys. Call on SFIA Research when you need unique insights for your company by turning data into insightful custom studies, dealer projects and sales presentations.

Take part in syndicated wholesale market surveys and research including:

  • Custom, Syndicated and Proprietary Research;
  • Dealer and Consumer Based;
  • Mail, Telephone, Intercept and Internet;
  • Equipment and Apparel; and
  • All Product Categories.

Current Syndicated Research:

True Size of Athletic Footwear Market
Reported By:

  • Quarter
  • Category
  • Price point
  • Distribution Channel

True Size of Team Sports Equipment Market
Reported By:

  • Categories: Football, Baseball/Softball, Basketball, Soccer, Volleyball
  • Sub Categories such as: Gloves, Mitts, Bats, Balls, Protective, Ball Type, etc.

Sport Reports (Fall Sports Report: Football, Basketball, Soccer)
(Spring Sports Report: Baseball, Softball)

Report Topics Include

  • Projected Retail Sales by Product Category
  • Brand Shares
  • Brand Evaluation
  • Leading Product Trends
  • Dealer Confidence in Brands

Annual Report on Hockey Equipment: Skates, Sticks, Protective
Report Topics Include:

  • Projected Retail Sales by Product Category
  • Brand Shares
  • Brand Evaluation
  • Leading Product Trends
  • Dealer Confidence in Brands

Sporting Goods Chain Store Retail Sales Audit
Products Covered: Racquet Sports Equipment, Inline Skates, Fitness Equipment, Team Sports Equipment, Hockey Equipment

Monthly Audit of Retail Sales by:

  • units
  • dollars
  • average selling price
  • brand shares
  • best selling models
  • best selling styles

Specialty Running Store Retail Audit
Monthly Audit of Retail Sales By:

  • units
  • dollars
  • average selling price
  • brand shares
  • best selling models
  • best selling styles

To learn more about these industry opportunities for your company contact Keith Storey at sfiaresearch@sfia.org or 561.427.0647.

 

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