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SFIA Serves Industry Amid COVID-19 Crisis


COVID-19 hit the U.S. fast and hard. With the virus rapidly spreading throughout the world over the last several weeks, Congress and the President have worked tirelessly to provide an economic relief package. On Friday, March 27th, the government passed a $2.2 trillion bailout. SFIA has gathered helpful information to assist members of the sports and fitness industry during these difficult times. For all coronavirus updates, please check SFIA's "Coronavirus Update" section for the latest news. Tune in to SFIA's Coronavirus Webinar series, as we continue to keep industry companies apprised of the latest news, government actions and opportunities available.

Industry companies have stepped up to help medical workers on the frontlines who are lacking necessary protective equipment and resources. Click here to see the amazing and honorable actions sports and fitness companies have taken to help the world stay safe and healthy.


SFIA Offers Resources to Small Businesses Seeking Relief


While the spread of the virus has devastated nearly every industry, small businesses have faced the brunt of the impact. The coronavirus has forced many companies to close shop doors, cancel orders, halt manufacturing, and in many cases, face the possibility of going out of business. In the government's latest bailout package, there is $349 billion set aside exclusively for small businesses. For access the most up-to-date information available regarding small business relief on a federal, state and local level, click here. This page will be updated regularly with the most up-to-date information. Click here to apply for SBA Loans.

In the midst of the chaos and uncertainty, SFIA is here to bring attention to available aid that may help your business and explain the intracacies of legislative efforts and actions. On March 31st, at 2pm (EST), SFIA's Bill Sells presented a webinar on small business relief and exactly how to obtain financial relief that is available to you. Click here to access the full webinar recording.

The U.S. Trade Representative has not yet released the key dates and information regarding the exclusion process for List 4. As soon as the USTR releases this information, SFIA will offer a program to assist with List 4 tariff exclusion petitions, just as they are currently doing for List 3 tariff exclusions. List 3 tariff exclusions were submitted on September 30, 2019, and we are waiting on results.

SFIA Webinar Series is in Full Swing!


While in-person events are on hold, be sure to take advantage of SFIA's FREE webinar series, covering the most important industry topics, ranging from coronavirus to tariff relief to industry analysis and consumer behavior. SFIA invites expert guests to present to our industry to  educate our members on the most pressing issues and address shared concerns. If you have any specific topics you would like to hear about or have interest in presenting, please contact aschulman@sfia.org.

Click here to register for upcoming webinars!

2018 National Health Through Fitness Day

SFIA'S 2020 Manufacturers' Sales Report is Now Available!

The sports and fitness apparel, footwear and equipment market grew 3.9% in 2019! Each year, SFIA collects U.S. wholesale shipment data from a variety of manufacturers within the sports and fitness industry. Thse numbers are combined with additional data points to project industry-wide wholesale shipment data. 
Be sure to check out the report for total wholesale data over the last six years and various breakdowns of the sports equipment, fitness equipment, sports apparel, licensed merchandise and athletic footwear categories. This report is FREE to SFIA members, and available to non-members for $245.


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