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dmg world media/SGMA Postpones Next SGMA Team Sporting Goods Shows

Date: 12/4/08

Potential Future Dates Under Consideration

(Atlanta, GA – December 4, 2008)  dmg world media and SGMA today announced the postponement of the next SGMA Team Sports Show and the SGMA Sports Licensing Show, tentatively scheduled for June 2009.

“While initial research indicated a summer event would be the most advantageous for sporting goods manufacturers and retailers, conversations after the June 2008 show indicated that a mid- to late-winter event may be more beneficial,” explained Lori Kisner, senior vice president for dmg world media. “With this understanding, we are considering a new date pattern for the future as well as the option to collocate the SGMA Sports Licensing Show with one of our gift trade shows in order to capitalize on additional cross marketing opportunities.”

“SGMA continues to work with dmg world media to look at different models or perhaps targeted industry for which a show makes sense. dmg world media is well situated to deliver a high quality show. We’ll look at every opportunity to serve the sporting goods industry”, stated Tom Cove, president & CEO of SGMA

SGMA, the trade association of leading industry sports and fitness brands, enhances industry vitality and fosters sports and fitness participation through research, thought leadership, product promotion and public policy. SGMA produces the industry leading National Health-through-Fitness Day on Capitol Hill as well as representing the industry on trade and consumer issues. More information about SGMA membership and SGMA's Sports Research  Partnership can be found at www.sgma.com.

An international exhibition and publishing company, dmg world media produces 300 market-leading trade exhibitions, consumer shows and fairs each year and publishes 45 related magazines, newspapers, directories and market reports. dmg world media employs 700 people and maintains a worldwide presence through more than 30 offices in the United States, Canada, the United Kingdom, France, the United Arab Emirates, China, Singapore, India, Australia and New Zealand. dmg world media is a wholly-owned subsidiary of the Daily Mail and General Trust plc (DMGT), one of the largest and most successful media companies in the United Kingdom. Additional information on dmg world media can be found at www.dmgworldmedia.com.

Media contact:                          
Mike May


Dan Darby
dmg world media

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