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PRESS RELEASE: STARTING TOMORROW: SFIA’s Nov 9-11 Virtual Trends & Insights Event | FREE for Press

Date: 11/8/21

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MEDIA CONTACT:                                                                                                                                
Lisa Futterman

Sports & Fitness Industry Association's 2021 Trends & Insight Event To Start Tomorrow, Tuesday, November 9

Virtual Three-Day Event to Feature Sports & Fitness Industry Experts; Open to Press

SILVER SPRING, MD (November 8, 2021) – The Sports & Fitness Industry Association (SFIA) will kick off it's three-day virtual 2021 Trends & Insights Event, tomorrow, Tuesday, November 9 at 11 a.m. EST, ending on Thursday, November 11. The three-day virtual event is open to the media, and will feature top sports and fitness industry executives during live sessions, discussing trends impacting the industry.

Confirmed Speakers Include:

  • James Zheng, President & Executive Director, Anta Sports Products Limited
  • Tony Reagins, Chief Baseball Development Officer, MLB
  • Joe Preston, President & CEO, New Balance
  • Cammi Granato, NHL Professional Scout, Seattle Kraken; Former Olympic Gold and Silver Medalist, U.S. Women’s National Ice Hockey Team
  • Jim Gerson, President, Speedo USA
  • Marjorie Lopez, Vice President, Rx3 Growth Partners
  • Joe Dudy, President, Wilson Sporting Goods
  • Dave Elliott, CEO, Augusta Sportswear
  • Lorin Hamlin, Head of Open Innovation, Under Armour 
  • Alexander Thiel and Eric Falardeau, Partners, Sporting Goods and Retail, McKinsey & Company 
  • Matt Powell, Vice President & Senior Industry Advisor, The NPD Group

Topics will include: 

  • Post-pandemic economic recovery and organizational resiliency
  • Supply chain challenges and global logistics
  • Youth sports
  • Trade and tariff
  • Diversity, equipty, and inclusion
  • Workplace changes and trends
  • Return to gyms and fitness
  • Intellectual property protection
  • Trade and tariff

Click here to see our full speaker lineup and session topics.

In addition to hearing from sports and fitness industry experts, attendees have the ability to connect with other industry professionals, including scheduling one-on-one virtual meetings, roundtable discussions, and networking.

Trends & Insights is FREE for SFIA members and $299 per registration for non-members.

Event Sponsors and Corporate Partners: Globalization Partners, FlipGive, The NPD Group, Exponent, OpSec Security, Baird

Members of the media are invited to attend Trends & Insights at no cost. Please contact Lisa Futterman at lfutterman@sfia.org to register.


ABOUT SFIA: The Sports & Fitness Industry Association (SFIA), the #1 source for sport and fitness research, is the leading global trade association of manufacturers, retailers, and marketers in the sports products and fitness industry. SFIA seeks to promote sports and fitness participation, as well as industry vitality through research, thought leadership, public affairs, industry affairs and member services. For more information, please visit www.sfia.org. Follow us on LinkedIn, Twitter, Facebook, and Instagram.

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