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Proud to Announce a Key New Member to our Team!

Date: 10/1/18

Proud to Announce a Key New Member to our Team!


West Chicago, IL October 1, 2018- TAG Fitness a leading supplier of fitness equipment and accessories is excited to announce the hiring of Kevin Farley. Kevin is a fitness industry expert with more than 25 years of experience. Kevin has worked with manufacturers like Star Trac and Core Health & Fitness in a number of roles. He has helped to grow sales by creating comprehensive and innovative dealer programs, streamlined dealer partner operations by managing dealer engagement tools, and participated in product development to spearhead the entry into targeted markets like multi-housing and hospitality.

Kevin is also an international level master athlete having competed in over 20 National Powerlifting and Bench Press championships, most recently winning a silver medal at the International Powerlifting Federation World Equipped Bench Press Championships in Potchefstroom, South Africa. In addition, Kevin is a Certified Strength and Conditioning Specialist with the NSCA, a certification he has held for more than 25 years. He has written for the NSCA Strength and Conditioning Journal and several other publications. He has presented at both state and national strength and conditioning conferences and has coached international powerlifting teams representing the United States over a dozen times.

Kevin will be the taking over the newly created role of Vice President of Sales with TAG Fitness. “I believe TAG Fitness is poised for tremendous growth over the next few years and I am excited to bring my experience and relationships to help that happen” said Farley.

ABOUT TAG FITNESS - TAG Fitness has been a leading supplier of fitness equipment and accessories since 2007. Based in West Chicago, IL TAG has grown from a regional importer and distributor to an international presence serving thousands of customers. TAG works with many of the largest commercial dealer partners in North America and across the globe to provide some of the most innovative fitness equipment to a large variety of users.


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