2012 U.S. Trends in Team Sports Report
The Ultimate Report on the State of Team Sports
The U.S. Trends in Team Sports report from the SFIA provides the most comprehensive look at all things that relate to team sports in this country. This is one of most popular reports each year.
Team sports are a part of the American landscape. Each year, the SFIA takes an in depth look into all things team sports. From detailed data about youth participation to understanding the latest trends, this report is a must have for anyone looking to understand team sports in this country. Readers can dive deeper than ever before in the specific trends that are shaping this industry. Learn about the sports that are growing and which ones are struggling with participation. In addition, this report includes key insight from industry leaders and interested stakeholders.
Listed below are some of the highlights of the SFIA's 2012 U.S. Trends in Team Sports Report:
- Within the past 3 years, team sports has taken a strong root among adult women
- Gymnastics showed growth in 2011 and we can only expect to see additional momentum within this sport segment coming off of the US Women’s Gymnastics Team winning Gold in the Summer 2012 Olympics
- Team Sport participants are MOST LIKELY TO INCREASE their spending on Travel to Take Participation in Sports and Team Sports Outside of School
Also SFIA Members, if you missed our insightful webinar that was hosted, in late September 2012, on the findings of this year's report click here to access a recording and a full recap.
If you have questions about this report, please contact Alex Kerman at 301.495.6321 or at email@example.com.
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Special Message From SFIA Research
For the past 107 years, the Sporting Goods Manufacturers Association (SGMA) has been the leading source of research-based knowledge for the sports and fitness industry. The Sporting Goods Manufacturers Association has recently transitioned to a new name for our organization: Sports & Fitness Industry Association, with the acronym SFIA. The foundation of our trade association and the core constituents who benefit from an affiliation with our organization remains the same. However, we believe the new name represents a much clearer reflection of our current and future membership. This is not a shift in philosophy for our organization. It is simply a more accurate and transparent indication of the broader industry segments that we serve.
In this report, and any others released prior to October 2012, you will see references to SGMA throughout it that pre-date our transition from SGMA to SFIA.
For more information related to the rebranding process, please visit the SFIA website at www.sfia.org/about/sfiafaqs to review our FAQ’s. You may also contact SFIA Headquarters at 301.495.6321.
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