2007 Sports and Fitness Participation Report
Definitive Source for Sport Participation in America
Kickboxing, yoga, skateboarding, badminton, lacrosse, hiking, and surfing: quite the array of fitness activities. Yet, this is just one simple display of the extremely diverse sporting goods market. But how many Americans are really taking up kickboxing? Or have the guts for skateboarding? Or better yet, the waves for surfing? The answers to these questions and much more are answered in the 2007 SGMA Sports and Fitness Participation Report.
A panel of more than 40,000 nationwide individuals completed online surveys producing results of exceptional statistical accuracy. Data was gathered on 114 sports and fitness activities in eight different categories including: strength, aerobic, and conditioning activities, as well as individual, racquet, team, outdoor, and water sports. Results display numbers in three different frequency groups:
However, the heart of this report was CORE participants, the ones who are typically the main purchasers of equipment, services, and user fees. Essentially, CORE participants are the people expected to spend the most money. Hence, being aware of whether CORE billiard players outnumber CORE baseball players can prove to be extremely valuable.
Find out the latest and coveted participation trends in the 2007 Sports Participation Report!
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